Gav founded The Test People (now Ten10) in 2006 which grew to be the UK's largest independent software testing consultancy with over 300 people in 2018. The Test People won over 20 awards including Deloitte Fast50 and Sunday Times TechTrack100, where they became one of the fastest growing tech companies in the UK and the fastest growing in Yorkshire & the North East from 2013-2015. He was also named Yorkshire Overall & SME Director of the Year in 2014 and 2015.
Gav has recently joined a start-up called RapidSpike. They are a Digital Experience Monitoring platform which interacts with websites exactly as customers do, detecting key issues, creating insights to help improve performance and detecting data breaches. His new BHAGs for RapidSpike are to become a world leader in digital experience monitoring, reduce global internet waste, help make the internet a fun and safe place to be and one day become a 'Yorkshire Unicorn'.